• Led and designed the brand refresh, creating a cohesive identity across all channels and developing a design system with templates for long-term consistency. See project
• Designed marketing materials, event presentations and merchandise.
• Managed the new Brand Design Team building workflows, career paths and creating 
a collaborative environment.
• Set up a Notion-based task system for the Marketing Department improving productivity 
by reducing stress and missed deadlines and giving management a clear overview.

• Led the rebranding and designed, then implemented the new website. See project
• Ideated and designed the Friday-Ad app release campaign. See project
• Created a social media template system in Figma as a tool for the marketing team, which reduced design backlog and increased brand consistency.See project
• Developed brand guidelines and design systems to maintain a consistent visual identity for all the six marketplaces brands.
• Improved UI of six different marketplaces apps.
• Led the Visual Design Team where I divided the workload by company division 
which boosted productivity, simplified the design request funnel and reduced backlog.

• Designed the Promoter brand and design system. See project
• Created marketing materials for recruitment, marketplaces and stock management apps.
• Responsible to transition the design department to a remote/hybrid work environment.
• Transitioned three design teams from Jira to ClickUp and created cross-department workflows. This improved productivity and created a high visibility environment.
• Developed and delivered training programs for junior team members.

• Designed car dealership websites, marketing materials for apps and magazine editorials.
• Mentored new team members in internal processes and design standards.

• Created marketing materials for digital products and magazine editorials.

• Created brand identities and websites for customers in wellness, fitness, photography, and education sectors. See project

University of Malaga